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WHAT MAKES A GREAT PITCH DECK?

A great pitch deck is simple with the ability to answer all the questions a prospective investor wants to know. It must run in a fluid, cohesive manner from start to finish and be able to keep the audience engaged. You must be able to transfer your emotions through the presentation and have the investors feel what you feel.

Pitch Deck Info: Text

WHAT DO INVESTORS WANT?

No pitch deck is perfect. The greatest ability a company can possess is its power to adapt to change. Your pitch will continue to evolve over time and through different series' of funding from the Angel stage to Pre Series A to Series A and furthermore. Investors are not investing to try and help you figure out your sales process. They like to see how you'll be able to scale your current operation with their investment to 5X or 10X your revenue over time. They are in the game for a Return On Investment (ROI). They want to know WHY you need their money, WHAT you'll do with it, HOW you plan to get it done.

Pitch Deck Info: Text
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QUESTIONS THAT SHOULD BE ANSWERED

  • What is the elevator Pitch for the company? (50 words or less)

  • What is the problem you are trying to solve?

  • Is your market national, continental, or global? What is your target market?

  • What is your Unique Selling Point (USP)? How does your product/service stand out?

  • What are the consumer benefits of using your product/service?

  • Who are our competitors? How are you different?

  • Traction (CAC, LTV, MRR, ARR - make the audience believe in you & the firm

  • What’s the business & revenue model (Both are different)

  • What is the economic breakdown? (Top line, bottom-line, After-tax profit)

  • How do you plan to scale your business once investors are in?

  • How much are you looking for and in return for what? (This is the Elephant in in the Pitch Room)

Pitch Deck Info: Text

DESIGN ELEMENTS

  • Do you have a rough deck or a business plan to share?

  • Link to your business website

  • High resolution logo files and other images that you would like included

  • Style guide or brand design breakdown to understand colour and theme

  • Team details (Hi-Res Headshots, Experiences, Achievements, Certifications)

Pitch Deck Info: Text

ASPECTS OF A BUSINESS PLAN

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Pitch Deck Info: Text
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